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Jonathan Fishman

Fishi is the Head of Marketing at Sett. His brain is a chaotic jukebox of ideas with more cultural references than any feed can handle. He collects sneakers and plays chess while you’re still counting sheep.

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Sett Raises Series B, Bringing Total Funding to $57M
Host Jonathan Fishman
Hot Takes
The Future of Work in UA Is Managing a Team of AI Agents
Host Jonathan Fishman
Hot Takes
Unpredictable Hits Newsletter #009
Host Jonathan Fishman
Newsletter
Newsletter 008: UA Creative Strategy in the AI Gold Rush + Rovio’s vp global marketing podcast
Host Jonathan Fishman
Newsletter
UA Creative Strategy in the AI Gold Rush: Webinar Recap and Notes
Host Jonathan Fishman
Hot Takes
What Does Winning UA with Playable Exploration Look Like?
Host Jonathan Fishman
Hot Takes
Newsletter 007: State of Gaming at $81.8B + The Playable Strategy Behind Flambe’s $10M/Month
Host Jonathan Fishman
Newsletter
Newsletter 006: Podcast with Zynga’s SVP + Why Misleading Creatives Actually Work
Host Jonathan Fishman
Newsletter
Misleading Game ua creatives and Why They Work
Host Jonathan Fishman
Hot Takes
PGC ’26 Recap: Three Shifts for UA & Creatives
Host Jonathan Fishman
Hot Takes
Newsletter 005: PGC Recap & a sh*t ton of things you can’t miss
Host Jonathan Fishman
Newsletter
Newsletter 004: Playable Analytics, Managing AI minds & PGC London 26
Host Jonathan Fishman
Newsletter
Your Playables Are Black Boxes. Open Them.
Host Jonathan Fishman
Hot Takes
2026 Mobile Gaming predictions, Gossip Harbor playable strategy & UA Skills for the ai era
Host Jonathan Fishman
Newsletter
2026 Gaming Predictions: What the Industry Sharpest Minds See Coming
Host Jonathan Fishman
Hot Takes
On-Demand Webinar: UA Skills for the AI Era with Supersonic
Host Jonathan Fishman
Hot Takes
How Winners Build a Mobile Game UA Creatives & Playables Machine
Host Jonathan Fishman
Hot Takes
Playable behavior, unity, and an agent that plays genshin impact
Host Jonathan Fishman
Newsletter
7 killer tips to improve your game playables performance
Host Jonathan Fishman
Hot Takes
Which skills mobile game UA people need to dominate to win the AI era?
Host Jonathan Fishman
Hot Takes
The state of playables & ad creative index
Host Jonathan Fishman
Newsletter
It is a ML World, and it will be nothing without a playable or twoΒ 
Host Jonathan Fishman
Hot Takes
THE STATE OF PLAYABLES Q4-25
Host Jonathan Fishman
Hot Takes

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Sett Raises Series B

Sett is thrilled to announce our Series B funding, bringing the total raised to $57M