# Sett AI Privacy Policy _Last updated: 2025-11-17_ This Privacy Notice explains what personal data ShonZ Ltd. d.b.a Sett AI ("Sett AI", "we", "us", or "our") collects through its website, how and why it is used, who it is shared with, how it is stored, and the rights individuals have over their data. It is meant to be read together with the Sett AI Terms of Service at [sett.ai/terms-of-service](http://sett.ai/terms-of-service). Candidates who apply for positions at Sett AI are covered by a separate notice at [sett.ai/privacy-policy-job-candidates](http://sett.ai/privacy-policy-job-candidates). ## Who We Are and Scope Sett AI is based at Beit Oved 3 Street, Tel Aviv 6721103. Sett AI is the database controller of the data collected on the Sett AI website (the "site"). This notice covers personal data collected when individuals use or access the site. "Personal data" means any information that refers, is related to, or is associated with an identified or identifiable individual, or as otherwise may be defined by applicable law. You have no legal obligation to provide personal data. If you are subject to the laws of the State of Israel, any personal data you choose to provide is provided with your consent as required under applicable law. If you do not provide certain personal data, Sett AI may not be able to provide you with access to the site and/or let you sign up for its newsletter. ## Personal Data We Collect ### Communications When you send a message through the contact form on the site or by other means, request information, sign up for the email list, complete online forms, or contact Sett AI for any other reason, Sett AI collects the data you provide, such as your name, company, email, and the content of your message. ### Activity and System Data (Including Cookies) When you use the site, Sett AI may automatically gather information about your computer or mobile device, such as your operating system, IP address, and device ID, as well as your browsing history and other information regarding your use, viewing, and purchase history on the site. This data is also collected via cookies. See the [Cookies and Similar Technologies](#cookies-and-similar-technologies) section below. ### Visitors to Social Media Pages When you engage with Sett AI's social media pages, such as LinkedIn, Facebook, or Twitter, by posting, liking, sharing, commenting, re-tweeting, or answering surveys, Sett AI collects the personal data you provide, such as the content of your post and information available to Sett AI through your profile or account. The social media companies Sett AI uses may also provide aggregate and analytical information about activity relating to Sett AI. ## How We Use Your Personal Data Sett AI and its trusted third-party subcontractors and service providers use personal data for the following purposes: - To provide the site. - To respond to inquiries or requests and to contact and communicate with you. - To develop new products or services and conduct analyses to improve current content, site, products, and services. - To provide customized content, targeted offers, and advertising on the site, on other third-party sites or apps you may visit, or via email, based on your activities, including the content on the site you have clicked. - To send informational newsletters and promotional materials relating to the site and Sett AI services. - To review the usage and operations of the site. - To use data in an aggregated, non-specific format for analytical purposes. - To prevent fraud, protect the security of the site, and address problems with the site. - To provide customer support. - To manage and develop the strategy of the business, including acting on customer retention efforts, predicting customer preferences (including their desire to terminate their engagement with Sett AI), and identifying trends and preferences in the market and among customers. - To respond to posts and comments and to analyze the effectiveness of social media efforts. ### Statistical Information and Analytics Sett AI and its service providers use analytics tools to collect and analyze information about use of the site, such as how often users visit the site, which pages they visit, and which other sites and mobile applications they used before visiting the site. Sett AI may compile statistical information across a variety of platforms and users. This helps Sett AI identify new trends and customer needs, and consider new products and services or tailor existing ones. Sett AI may use Google Analytics. Information on how Google collects information and how to control such use is available at [policies.google.com/technologies/partner-sites](https://policies.google.com/technologies/partner-sites). Sett AI may collect or receive approximate location (such as country, city, or region) based on IP address to understand where visitors come from and to improve its services. This information is collected through third-party analytics providers such as Google Analytics and HubSpot. ## Sharing Personal Data ### Access-Holders As of the date of this notice, personal data is accessible to the marketing, sales, development, and G&A teams. The identity and type of access-holders may change over time in line with business needs. If there is a material change in the types of access-holders, Sett AI will use commercially reasonable efforts to inform you. ### Service Providers and Subcontractors Sett AI discloses information, including personal data, to trusted service providers and subcontractors who use it to help provide the site, to understand how users use the site, and for direct marketing purposes. ### Types of Service Providers | Type of Service | Description | Personal Data Shared | |---|---|---| | Cloud Computing | Sett AI uses service providers that offer cloud computing services, providing server space to store its files and programs, including personal data. | All personal data Sett AI collects from you is stored on third-party servers. | | Customer Relationship Management (CRM) | Sett AI uses an external CRM tool to track customers and related information, including their personal data. | Name, company, position, email address, and phone number. | | Email Marketing | Sett AI uses an independent vendor to send marketing emails on its behalf. | Name and email address. | | Bookkeeping Services | Sett AI uses a third-party bookkeeping service to manage financial transactions and records. | Name, age, marital status, position in the company, address, and bank account information. | | Analytics Providers | Sett AI uses a service provider to assist with analytics services. | Data collected automatically through the site, including IP addresses and cookie information. | | Online Advertising | External service providers assist Sett AI in placing online advertisements. | Data collected automatically through the site, including IP addresses and cookie information. | ### International Transfers By accepting this Privacy Notice, you acknowledge and agree that Sett AI may use subcontractors and service providers located in countries other than your own, and may send them information it receives, including personal data. All Sett AI subcontractors and service providers are subject to non-disclosure and non-use obligations. ### Business Transfers Personal data may be disclosed as part of, or during negotiations of, any merger, sale of company assets, or acquisition, including in cases of liquidation. In such case, personal data remains subject to this Privacy Notice. ### Law Enforcement and Legal Disclosure Sett AI may share personal data with third parties: (i) if it believes in good faith that disclosure is appropriate to protect its or a third party's rights, property, or safety, including enforcing the Terms and this Privacy Notice; (ii) as necessary to comply with any legal and/or regulatory obligation; or (iii) when required by subpoena, court order, or the order of another governmental or law enforcement authority. Sett AI may also use personal data as required or permitted by applicable law, for example to comply with audit and other legal requirements. ## Security Sett AI follows generally accepted industry standards to protect personal data submitted to and collected by it, both during transmission and once received. No method of transmission over the internet or method of electronic storage is 100% secure, so Sett AI cannot guarantee absolute security. The security of information also depends on the security of the computer you use to communicate with Sett AI and on how you protect user IDs and passwords, so take appropriate measures to protect this information. ## Your Rights Subject to applicable law, you may request access to personal data you have provided to Sett AI and request that it be corrected, updated, or deleted, including in accordance with Articles 13 through 14 of the Israeli Privacy Protection Law, 1981. To exercise these rights, email info@sett.ai. You may have the right to delete your personal data subject to Article 3 of the Israeli Privacy Protection Regulations (Provisions Regarding Information Transferred to Israel from the European Economic Area), 2023. ## Data Retention Subject to applicable law, Sett AI retains personal data as necessary for the purposes set out in this notice, then deletes it once it is no longer necessary for those purposes. Sett AI may store personal data for longer where required by legal, regulatory, tax, audit, or accounting requirements, to keep an accurate record of dealings with you in the event of complaints or challenges, or where Sett AI reasonably believes there is a prospect of litigation relating to your personal data or dealings. ## Cookies and Similar Technologies Sett AI uses cookies and similar technologies for several reasons, including to help personalize your experience and the ads served to you. Third parties through which Sett AI provides the site and/or its business partners may place and read cookies on your browser or use web beacons to collect information while advertising is served on different websites. When visiting the site, you are notified of the use and placement of cookies and similar technologies on your device as specified in this notice. ### Cookie Basics - A cookie is a small piece of text sent to a user's browser or device. The browser provides this text to the device of the originating user when that user returns. - A session cookie is temporary and remains on your device until you leave the site. - A persistent cookie may help save your settings and customizations across visits. It remains on your device until you delete it. - First-party cookies are placed by Sett AI. Third-party cookies may be placed by a third party. Sett AI uses both first-party and third-party cookies. [Please confirm] - The term "cookies" in this notice refers to all technologies that store data in your browser or device, collect information, or help identify you, such as web beacons or "pixel tags". ### Managing Cookie Preferences Most web browsers are initially configured to accept cookies, but you can change this setting so your browser refuses all cookies or informs you when a cookie is being sent. You are also free to delete existing cookies at any time. Some features of the site may not function properly when cookies are disabled or removed. For example, if you delete cookies that store account information or preferences, you will need to enter them each time you visit. ### Cookie Categories The specific names and types of cookies, web beacons, and similar technologies may change over time. The cookies used generally fall into the following categories: | Type of Cookie | Why These Cookies Are Used | |---|---| | Necessary | Necessary for the site to work correctly, enabling access to the site, navigation, and its services, features, and tools. Examples include remembering previous actions (e.g. entered text) when navigating back to a page in the same session. These cookies cannot be disabled. | | Functionality | Remember settings, preferences, and choices (such as language or regional preferences) to personalize the experience and offer enhanced functionality and content. | | Security | Help identify and prevent security risks. May store session information to prevent others from changing your password without your login information. | | Performance/Analytics | Help collect information on how you use the site, for example whether you have viewed messages or specific pages and how long you spent on each page, to improve site performance. | | Advertising | Deliver content, including relevant ads, and may deliver targeted advertising or limit how often you see an advertisement. Help track how efficient advertising campaigns are, for the site and other websites. May track browsing habits and activity on the site and on third-party sites. | Cookies may also be placed in messages Sett AI sends in order to track interaction with those emails. ## Third-Party Applications and Services Use of third-party applications or services is at your own risk and subject to those third parties' terms and privacy policies. Sett AI does not take responsibility for the performance of other services. ## Communications Sett AI reserves the right to send service-related communications, including service announcements and administrative messages, without offering an opportunity to opt out of receiving them. ## Children Sett AI does not knowingly collect personal data from children under the age of eighteen (18). If you become aware that an individual under eighteen has access to the site and/or signed up without parental permission, please contact Sett AI immediately. ## Changes to This Privacy Notice Sett AI may update this Privacy Notice from time to time to keep it current with legal requirements and how it operates its business, and will place updates on this page. If Sett AI makes material changes, it will seek to inform you by notice on the site or via email. ## Contact For comments or questions about this Privacy Notice, or to exercise your legal rights as set out herein, contact info@sett.ai.